![]() Jean didn’t want to be fat and did every fad diet. Like we all do every day to keep our lives on track (plans, budgets, schedules, management the CEO of the family). Keep in mind, Nidetch’s plan did come with science-though more in the form of common sense, some study, reflection, and calculation. (Actually, several squadrons of white coat-clad scientists could never have come up with the secret to Weight Watchers, as you’ll soon see). If a squad of scientists had come up with the concept, it might not have caught on. īut right off the bat, millions could relate as a working woman, mother, and wife trust was built-in, in my opinion. Weight Watchers was created by Jean Nidetch, a 1960s overweight housewife who was mistakenly taken for pregnant (ouch!). Maybe part of the reason Weight Watchers is so long-lived, so deep in our culture, is its beginnings. Īnd that leads us to the roots of one of the world’s most popular diets. That’s where your business comes from.” But the company science officer rebuffed the claim, saying that was never the idea when it was founded in a Queens, New York, kitchen in the early 1960s by a plump housewife. In a BBC story from several years ago, a former Weight Watchers finance executive admitted its business is based on repeat customers people who fail to keep the weight off-an astonishing 84 percent-“have to come back and do it again. It’s a cycle and a pretty successful business model. The beauty of Weight Watchers was, and is, that it works, and therein lies the irony: it works, and it doesn’t. Anyone who has ever been on a diet to lose weight, and been successful, has been on Weight Watchers. And while Weight Watchers did not cut “Best Overall Diet”-The DASH Diet took that prize-it’s arguably the world’s most popular diet. (Weight Watchers was named so by me in 1998, 2000, and 2004, but we’ll get to that in a bit.) The 7th annual list includes nine sets of Best Diets rankings and Weight Watchers was first-or tied for first place-in almost half the categories and was a runner-up in the rest. So, Weight Watchers was named the 2017 Best Weight-Loss Diet by U.S. People Who Viewed Dash Diet Review also visited PS1000 Diet Review News & World Report and has several studies to back up the science. Weight Watchers has been ranked the top commercial diet for seven years in a row by U. Its products and services include online and in-person weight loss support with its SmartPoints eating plan, FitPoints activity plan, and a mobile app that helps dieters track progress, plan meals, and track activity. ![]() Weight Watchers is among the most widely-known commercial diets-globally-offering a program for weight loss. ![]()
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